Athletico Physical Therapy and Big Ten Conference Join Forces to Revolutionize Football Safety

Virtual medical observation during games improves student-athlete safety

In a groundbreaking move to enhance student-athlete safety, Athletico Physical Therapy has partnered with the Big Ten Conference for the 2024 football season. This collaboration introduces a cutting-edge remote monitoring system that complements on-site medical professionals, setting a new standard for player care in collegiate sports.

The partnership leverages the Big Ten's Independent Medical Spotter (IMS) program, allowing Athletico's medical staff to remotely monitor all Big Ten football games from a state-of-the-art replay center in Rosemont, Illinois. This virtual observation system provides an additional layer of medical oversight, working in tandem with on-site personnel to ensure rapid detection and response to potential injuries.

Athletico Physical Therapy, a leader in musculoskeletal care, brings over three decades of experience to this partnership. With more than 900 locations across 24 states and Washington, D.C., Athletico has established itself as a trusted name in rehabilitation services. The company's commitment to patient satisfaction and optimal health outcomes aligns perfectly with the Big Ten's focus on student-athlete well-being.

The Big Ten Conference, founded in 1896, is renowned for its commitment to both academic excellence and athletic integrity. As an association of world-class universities, the Big Ten sponsors 28 official sports and supports over 14,000 student-athletes annually. This partnership with Athletico further demonstrates the conference's dedication to innovation in student-athlete care and safety.

Dan Guill, CEO of Athletico, expressed enthusiasm about the collaboration: "We're excited to be part of this program because Athletico and the Big Ten Conference share a common mission to create a safe environment for student athletes."

A.J. Edds, Big Ten Vice President of Football Administration, highlighted the significance of this initiative: "The Big Ten is happy to partner with Athletico and launch the centralized remote medical observer program for the 2024 football season.

"This partnership not only enhances player safety but also positions the Big Ten as the first Division I football conference to utilize centralized remote medical observation as a complement to on-site personnel. As the 2024 football season approaches, this innovative approach promises to set a new benchmark in collegiate sports medicine, combining technology and expertise to prioritize the health and safety of student-athletes.